animation

You may feel that you need some form of dynamic presentation in all or some part of your website. Synthesis uses the latest technology to create these elements.

You need to consider carefully whether this is appropriate for your site and ultimately your target audience, as there is a long download time associated with this which could impact on the effectiveness of the site.

There is also the 'annoyance' factor to consider. If there is something constantly moving on screen, it can become very irritating. Similar to when you have an 'intro' animation every time you go to or refresh a certain page.

Potential customers will soon think twice about staying on or coming back to your site.

All this aside, using animation to highlight a product or service can be done in such a way that it is an enjoyable and informative experience for your users.